With the internet becoming a crucial part of our lives, digital marketing has gained a lot of prominence. The first step to create a successful digital marketing campaign is via keyword research. It is the foundational block of any digital marketing strategy and should be...
We've all read dozens, if not hundreds, of articles about SEO online. It's probably no surprise that you've taken in countless On-Page SEO Guide tips and tricks. It has even cost you a lot of money to pay that "expert" to implement an SEO strategy...
Search Engine Optimization (SEO) is the lifeblood of online digital marketing. A combination of various strategies and best practices, optimization aims to drive Online Business growth by increasing site traffic and converting potential customers. SEO is relatively cost-effective and provides long–term results, making it an invaluable...
Keywords are long-tail or short-tail. When it comes to the short-tail Keywords, they’re short phrases with a general meaning, for instance, “women's bags”. These are also a couple of times called “head” words. On the contrary, long-tail Keywords are longer, more precise search phrases, which...
Both internal and external links are important to facilitate crawling of websites by the search bots. On reaching the first page of a website which is usually the home page it starts rendering the page and then follows the first link. It helps search engines...